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LET YOUR CONTENT REFLECT YOUR BRAND

Perception is everything. As human beings, it’s how we understand the world. We perceive what our senses tell us. We learn from these perceptions.

We also learn from experience. Positive experiences cause positive reinforcement. This means that when something pleases us, we desire to experience this pleasure again. Obviously, negative experiences cause negative reinforcement. This means that when something hurts us, we avoid that experience in the future as a way of avoiding the

IDEAS FOR    PROMOTING    YOUR    OFFLINE   BUSINESS

If you run a brick and mortar store you may find that you run out of ideas when it comes to promoting your business. Some of the more traditional methods are either too expensive or just not effective any more. This article will give you some easy and affordable tips for promoting your offline business;

Business Cards: At one time having business cards printed was really expensiv These days you can print your cards

START UP AU CAMEROUN: TOUT SAVOIR

Hello la African Starter Team!

J’espère que vous allez bien. De nos jours, plusieurs jeunes naissent avec des concepts révolutionnaires ou innovants et ces jeunes entrepreneurs Camerounais veulent travailler à leur propre compte, comme on le dit souvent chez nous « Je veux être le boss ! ». Néanmoins, ils le font le plus souvent pour apporter des solutions simple et efficace pour les Camerounais.

A partir de cette conception, nous observons une hausse assez progressive en création

USING LOCAL

EVENTS TO PROMOTE  YOUR OFFLINE BUSINESS

If you run a small business in your community, one way to get more exposure is by taking part in business related activities in your area. You are trading your time for money but in exchange you are being given the chance to promote your business to a much wider audience.

Some of the best local events to participate in are ones such as trade fairs, country fairs and even local

MAKE YOUR SMALL OFFLINE BUSINESS

In this article we will look at several ways you can market your small offline business.

One good way to get more exposure for your business is to sponsor local events. This can be as simple as donating some money to a local cause. Or you might be at a point where you could provide shirts for one of the local kids sports teams.
If sponsoring is not in your budget, then try helping out by

JEUNE FEMME ENGAGEE : ENTREPRENARIAT FÉMININ AU CAMEROUN

Dans les années 90s, l’entreprenariat féminin était plus au moins marginalisé par les hommes. Ceci certainement à cause du statut social qu’était implémenté à la femme.

Au 21ème siècle, nous retrouvons de plus en plus de femmes battante et dynamique qui ont décidé de se lancer dans l’entreprenariat et ce qui est plutôt bénéfique en retour.

Nous allons voir le brillant parcourt de l’Honorable Nourane Foster une entrepreneuse Camerounaise, femme politique et députée du

IMAGINE YOUR FUTURE AND THEN WORK TO GET!

There’s an important step in the process of developing a personal brand, it’s all about deciding who you want to be. This doesn’t mean who you want to be as a brand. When branding, it’s always the best choice to be yourself. After all, there is only one you! What better brand could there be? No, what is meant behind deciding who you want to be is directed at who you

BE YOURSELF, BECAUSE YOU ARE YOUR BRAND!

There’s no doubt that branding is important. Every corporation in the world, big or small, spends money, manpower, developing and building a distinctive brand. They know that branding their products returns big dividends on this investment. It is also the best type of advertising, since most brand recognition is instantaneous and subliminal. With the rise of the internet and social media, the importance of corporate branding has only increased. These new media

Here is our 20 tips for developing a winning mindset, which one do you value most?

Tip #1
Write down your ideas.

Whenever you get an idea, write it down so you don’t forget. It could mean huge rewards later.

Tip #2
Always be networking.

You’re going to meet new people all the time; if you network with everyone you can you’ll soon have a large list of contacts buildup.

Tip #3
Make up your own mind.

You’re going to get lots of advice. Listen to it carefully and

A business plan is the first thing you need to do if you are starting a new business. It is designed to outline your goals, business strategies, financial goals and marketing plans. When you have a business plan in place you are taking steps to make sure that your business is on a good path, and it is also used to seek financial investors, funding, and management staff. A solid business plan is almost always found behind a successful business.

An